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Marketing Manager

Job Reference:
Date Posted:
28 September 2017
Market Rate
Job Function:
Job Type:

Job Description

There are no shoes to fill. There is no mess to sort out. There is no resistance to change.

This is a new role in a growing and successful SME in a growing and successful category


The business I'm working with has a wonderful story behind it and a genuine passion for flavour texture and wholesome goodness! They are a gluten free business, I know because they asked if I had any allergens in my handbag when I went to see them! That and the fabulous products they make in both a branded and own label capacity.

The role would entail setting up the Marketing department from scratch. Writing the Brand Positioning Strategy, Statement and Plan creating a super strong branded platform.

You will be responsible for:

  • Execution of the Brand and Marketing plan
  • Ownership of the brand
  • Ownership of the brand communication
  • Monitor brand activity and analyse strengths and weaknesses of the brand
  • Market research
  • Innovation and NPD

And everything that goes along with it!

This is a small business and a family style culture so there will be elements of rolling your sleeves up and getting stuck in! But I think there might be worse things than sitting through a tasting panel of gluten free baked goodies!

Skill set wise it would be immensely advantageous if you had a food background or experience of working in a food environment. A degree in Marketing or Business or CIM will also stand you in good stead. Gluten Free experience would be the cherry on top- however this is expedient not an absolute must have!

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